Retail Data Analytics Glossary

Acronym for Average Order Value; the mean revenue generated per customer transaction over a given period.

The data-driven process of determining the ideal range and mix of products to stock in a retail location to maximise sal...

The analytical process of determining which products a retailer should stock, in which locations, and in what quantities...

The mean monetary value of all sales transactions recorded within a specified period.

A data mining technique that identifies products frequently purchased together in the same transaction.

The total number of distinct items or units purchased in a single retail transaction.

A retail strategy in which related product groups are managed as strategic business units, using data analytics to optim...

The proportion of customers who cease purchasing from a retailer within a defined period, used as a measure of customer...

Customer Lifetime Value; the total net revenue a retailer can expect to generate from a single customer throughout the e...

A method of segmenting customers into groups based on a shared characteristic or time of first purchase, then tracking t...

The percentage of store visitors or website sessions that result in a completed purchase.

A predictive metric estimating the total net revenue a retailer can expect from a customer throughout the entire duratio...

A metric expressing how many days the current inventory level will last at the current rate of sales.

The analytical process of predicting future customer demand for products to inform inventory, procurement, and pricing d...

The average amount of time a shopper spends in a store, department, or in front of a specific fixture during a single vi...

A promotional display unit positioned at the end of a retail aisle, used to feature high-margin or promotional products.

Acronym for Electronic Point of Sale; the hardware and software system that processes retail transactions and captures s...

The number of customers or visitors entering a retail store or defined area within a specified time period.

A retail profitability metric measuring the gross margin generated per dollar of average inventory investment, abbreviat...

A data visualisation that uses colour gradients to represent the intensity or frequency of a variable across a two-dimen...

A data visualisation technique that uses colour gradients to represent the magnitude or density of values across a two-d...

A ratio measuring how many times a retailer's total inventory is sold and replaced within a defined period.

A metric in association rule mining that measures how much more likely two products are to be purchased together compare...

A measure of revenue growth from stores that have been open for at least one full comparable trading period, excluding t...